SAN DIEGO – LifeProof is proud to welcome flatland BMX rider Terry Adams to its growing team of athletes who defy the limits of their sports.

Adams, a two-time winner of the NORA Cup and co-founder of Voodoo Jam, continues to evangelize his sport in 2016 with LifeProof, the No. 1-selling waterproof smartphone case in the U.S.*

"I'm stoked to be partnering with LifeProof because it's a product that fits perfectly into my everyday technology use,” Adams said. “Having a case that keeps my phone protected from all the elements gives me so much security while traveling. I'm pumped to be a brand ambassador for a company that helps athletes around the world capture their content all while keeping their mobile devices safe."

LifeProof seeks to defy the elements with its waterproof, dirt proof, drop proof cases and empowers its users to defy the limits. Expect to see Adams on the road with LifeProof for live demos throughout the year and keep an eye out for the upcoming LifeProof “DEFY” series video featuring Adams. 

“As LifeProof grows as a brand and reaches new audiences, it’s crucial that we have strong partners to share our stories,” said LifeProof Brand Director Brad Holder. “Terry is an excellent addition to our LifeProof athlete team as he brings years of experience to the table, an aggressive riding and demo schedule and the ability to showcase what LifeProof is all about.”

For more information about Terry Adams visit terryadamsbmx.com. For more information about LifeProof visit lifeproof.com.

LifeProof Resources

Facebook: www.facebook.com/LifeProofCases

Twitter: www.twitter.com/lifeproof

YouTube: www.youtube.com/user/LifeProofCases

Instagram: http://instagram.com/lifeproof#

About LifeProof:

LifeProof^® encourages technology users to unleash the remarkable by taking their smartphone and tablet devices on every adventure regardless of dirt, sand, water, rocks and other environmental hazards. LifeProof premium cases boast four-proof protection for smartphone and tablet devices and provide freedom from environmental constraints. LifeProof is the No. 1-selling waterproof case in the U.S. and is committed to inspiring its customers to live an active, no-limits lifestyle.*

For more information, visit www.lifeproof.com. #LiveLifeProof

*Source: The NPD Group/Retail Tracking Service: Cell Phone Device Protection/Units Sold 9/2014 – 8/2015

The LifeProof name and LifeProof trademarks are the property of Treefrog Developments, Inc. registered in the U.S. and other countries. All other trademarks are the property of their respective owners.

Media Contact:

Jordan Vater

970-980-2011

pr@lifeproof.com