LifeProof Press Releases
SAN DIEGO, Feb. 22, 2016 /PRNewswire/ -- LifeProof, the No. 1-selling waterproof case in the U.S. and known for its industry-leading four-proof, out-of-this-world protection, will be available for the first time ever the same day Samsung GALAXY S7 hits retail shelves. With FRĒ, GALAXY S7 defies the elements -- water, dirt, drops and snow -- for a truly remarkable adventure.
Even with built-in safeguards, an unprotected phone is at risk when snorkeling the salty ocean, dirt biking a muddy trail or skiing a double black diamond. Only a LifeProof case provides the peace of mind to test those adventure limits.
"Our customers are extremely active," said LifeProof President and CEO Pete Lindgren. "They're going to want to jump in the water without worrying about chlorine or salt corroding their headphone jack. They want to test their skills on a muddy trail without having to clean dirt out of their charge port or live with cracks to their screen after a drop."
FRĒ provides drop-proof protection to 6.6 feet and is waterproof down to 6.6 feet for one hour. It fends off the drops and scratches that quickly add up to a beaten or broken smartphone and brushes off the dirt, grime, sand, salt and more that doesn't belong on a naked device.
"Making FRĒ available as GALAXY S7 hits store shelves is a huge benefit for our adventurous, active fans," said Lindgren. "Our customers test both their own and their phone's limits every day, so a case that adds military-grade protection is essential and gives them the confidence to go beyond what they ever would without a LifeProof case."
FRĒ is incredibly thin, lightweight and capable of handling almost any adventure. The waterproof GALAXY S7 case boasts a built-in screen protector to keep the Quad HD super AMOLED display in pixel-perfect condition, an anti-reflective, optical-glass camera lens cover and a Sound Enhancement System to deliver premium audio performance.
Pair FRĒ with LIFEACTÍV accessories for a hands-free adventure and keep capturing, streaming and monitoring from almost anywhere. LIFEACTÍV accessories mount GALAXY S7 simply and seamlessly with a magnetic QuickMount system.
FRĒ for GALAXY S7 is available to preorder today for $79.99. To learn more, visit lifeproof.com.
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About LifeProof:
LifeProof® encourages technology users to unleash the remarkable by taking their smartphone and tablet devices on every adventure regardless of dirt, sand, water, rocks and other environmental hazards. LifeProof premium cases boast four-proof protection for smartphone and tablet devices and provide freedom from environmental constraints. LifeProof is the No. 1-selling waterproof case in the U.S. and is committed to inspiring its customers to live an active, no-limits lifestyle.*
For more information, visit www.lifeproof.com. #LiveLifeProof
* Source: The NPD Group/Retail Tracking Service: Cell Phone Device Protection/Units Sold 2012 – 2015
The LifeProof name and LifeProof trademarks are the property of Treefrog Developments, Inc. registered in the U.S. and other countries. All other trademarks are the property of their respective owners.
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SOURCE LifeProof